David Fonteyn and Elisa Pulvirenti
David Fonteyn and Elisa Pulvirenti

Vision

Every business antifragile at its core, and limitless in upward potential. Because every business that stays standing and keeps growing means jobs, craftsmanship and prosperity preserved for the region.

Mission

Together with business owners, we build companies that scale profitably on shock-resistant foundations. We are the backing you can count on when the unthinkable becomes reality.

Growth can never be separated from what lies beneath it.

A business that grows fast on shaky numbers, one big client, one critical supplier, one client-acquisition channel, one system or one indispensable person is a fragile business. That is why, within the growth goals, we also work on what makes a business shock-resistant: numbers that are right and are used to steer, margins that give breathing room, a cash position that can absorb setbacks, systems that carry the quality instead of the owner, a team that keeps running when the owner is away for a while and that helps build the future of the business. Now we are talking about sustainable growth that survives shocks.

The financial fortress

The scenario nobody foresaw

Sooner or later, every business faces something no plan existed for: a pandemic, losing the biggest client, a bank that backs out, an acquisition that goes wrong, a partner who drops out, a fire, a lawsuit, a supplier who stops overnight. In the financial world this is called a tail risk: an event at the very edge of probability, but one that drags everything down the moment it happens.

Each of those scenarios is highly unlikely on its own. But the list of what can happen is endless, and most of it cannot be predicted. As a result, the chance that one of them will one day hit your business is no longer a small chance, but a matter of time. That is exactly where healthy businesses fall, not because they were badly run, but because they stood alone at that one moment.

Our answer

That is why we are building ActionCOACH Dijlevallei into a financial fortress: a capital position of our own that allows us, at such a moment, to stand beside a business owner not only with advice but also with resources, a business owner and a business we know inside out.

How? By keeping every euro of profit in the business and reinvesting as much as possible in stocks and bonds based on value investing principles.

Only for those we know from the inside

We deliberately do this only for businesses we know as clients. We know their numbers, their team, their market and their owner, often for years. That knowledge is exactly what a bank or an outside investor lacks and cannot catch up on in a few weeks. It allows us to act with certainty, and with trust built over years, faster than anyone else at the table.

David Fonteyn and Elisa Pulvirenti of ActionCOACH Dijlevallei

The growth engine

From one million to ten

We first take businesses past the one-million-euro revenue mark, then past ten million. We achieve that result by stepping out of the operational chaos with direction, rhythm and routine and working on the business together, through a unique combination of coaching, mentoring, training and consulting. Not one big intervention, but compound growth: small corrections made consistently every week that keep adding up.

Your environment shapes who you are

Your environment shapes who you are, and who you are determines the results you achieve. That is why we build an environment around our clients that shapes them: CARE. Community, business owners walking the same road. Accountability, someone who holds you to your word. Results, collaborations based on facts and results, not on stories. Education, acquiring the skills that take us to that next goal. Whoever steps into that environment grows along with their business.

Why a billion

By 2035, we want to help a hundred businesses scale profitably beyond ten million euros in revenue: a billion together. That billion is not a scoreboard for ourselves. Revenue is money in motion: it passes through wages and families, through suppliers and subcontractors, through training, investments and taxes. Every euro that goes through a healthy business reaches dozens of people and is set in motion again there. A business that grows and stays standing is therefore not a private achievement but a public one, and a business that falls takes all of that down with it.

David Fonteyn, business coach at ActionCOACH Dijlevallei

Big hairy audacious goals by 2035

The two goals reinforce each other: the first delivers the clients and the results, the second delivers the capacity to protect those clients. The rationale follows on the next page.

1 billion euros of value creation

100 businesses profitably beyond 10 million euros in revenue.

10 million euros of equity

A financial fortress strong enough to carry clients through an unlikely situation with severe consequences.

Making business ownership simple

It’s time for change

With a remarkable 98% recommendation score for ActionCOACH, this will be a transformation you look back on with pride.

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